PENGARUH INPUT PROSES RELATIONSHIP MARKETING TERHADAP OUTPUT PROSES RELATIONSHIP MARKETING STUDI KASUS GRAND INNA MALIOBORO HOTEL & CONVENTION

Analisis Keamanan Protokol Secure Socket Layer (SSL) Terhadap Proses Sniffing di Jaringan

Development of information technology, especially in the field of computer network allows the exchange of information faster and more complex and the data that is exchanged can vary. Security of data on communication in the network is a major thing. Secure socket layer (SSL) is the solution to the problem, but further research on the security of the SSL protocol transactions should be done to d...

The Evolution of Relationship Marketing

Relationship Marketing is emerging as a new phenomenon. However, relationship oriented marketing practices date back to the pre-Industrial era. In this article, we trace the history of marketing practices and illustrate how the advent of mass production, the emergence of middlemen, and the separation of the producer from the consumer in the Industrial era led to a transactional focus of marketi...

Global Diffusion of Relationship Marketing

Relationship Marketing in Mass Markets

Business Effective e-Relationship Marketing

A company web site is the most popular e-business application across all business sectors. Establishing and maintaining these sites is expensive. In many cases the business benefits deriving from the site are not clear. Despite the considerable expenditure in time and money in the creation of company websites there has been little empirical research concerning effective practice. This paper inv...